The social media giant has released the Creator Shows format. Schwarzenegger’s show is titled “Rules of Success”, and he appears offering motivational advice.
In the summer, there will be several series of premieres, including actor Kevin Hart.
Dance shooter Maddie Ziegler and tennis player Serena Williams will join the project.
Creators Shows will allow the most popular content creators on Snapchat to expand their influence and earn money. They will receive some of the revenue from advertising, but the company has not provided more details.
According to Snap, who started offering original content two years ago, the total time spent by users watching the Snapchat shows has tripled over the past year. Over 80 original series are currently loaded on the platform.